the first European festival on creativity

Protagonists

Milka Pogliani

Milka Pogliani Milka Pogliani, President and Executive Creative Director McCann-Erickson Milan, Vice President McCann-Erickson Worldgroup Italia. Marco Carnevale and Paola Manfroni, Creative Directors McCann-Erickson Rome. Added together their ages come to 149, 65 of which spent in nine different advertising agencies before joining McCann-Erickson; one degree in Foreign Languages, one in Modern History and one in Pharmacy; one Grand Prix, one Leone d'Oro, one Argento, two Bronzes and a several times short-listed at Cannes, plus dozens of awards: Clio, Epica, Eurobest, New York Festivals and Art Directors Club Italiano (one Presidency and two senior memberships); they always strive to convince major Italian and international brands to use advertising that is not simply publicity.
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