the first European festival on creativity

Protagonists

Massimo Scaglioni

scaglioni
Massimo Scaglioni

is an associate professor of History of the media and Media economics and marketing at Milan’s Università Cattolica. He manages the research activity at 02Ce.R.T.A. (a television and audiovisual research centre) and directs the Master’s course Fare TV. Gestione, sviluppo, comunicazione. His books include Il servizio pubblico televisivo. Morte o rinascita della RAI (Vita e Pensiero, 2016). He writes for Corriere della Sera.

2017

From networks to formats: creativity on television

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